Izabela Coman, low profile with high standards

She is a “backstage” person. And yet, not only she thoroughly knows what is happening in front, but she has her way of discerning quality in small details, fading shades or dim ideas.

I first decided to have an interview with Izabela when having an informal chat over a cup of coffee, when she threw with first hand information about fashion with an elaborated simple insouciance. She knows the chronology of fashion and she is still in love with the bohemian beginnings. In an era of blogs, fashion 2.0 and data savvy digital runaway, Izabela knows how to refresh the fragrance of an elaborated print and good documented writing because, again, she has her way with details.

And it was her long and meticulous relationship with fashion that made me ask her a few references on luxury. Of course, she could just rank some brands, but she went beyond the first curtains. And she gave me the jazzy definition. Just watch!